The Philippine International Motor Show (PIMS) 2026 is shaping up to be more than just a showcase of sheet metal, as Toyota Motor Philippines (TMP) looks to infuse a distinct local rhythm into its automotive exhibition. The country's leading carmaker has extended a public invitation to visit the Toyota pavilion during the four-day event, which runs from June 4 to 7 at the World Trade Center Metro Manila. Adding a massive layer of star power and entertainment to the display, multi-award-winning OPM band and "Toyota Choice" ambassadors Ben&Ben will be performing a live set directly inside the Toyota booth on June 5, from 6:00 PM to 7:00 PM.

The integration of the massive nine-piece Filipino band into Toyota’s showcase is meant to give life to the company's broader brand philosophy. As the local face of the "Toyota Choice" campaign, Ben&Ben champions the message of giving every consumer the absolute freedom to select a vehicle that perfectly aligns with their unique lifestyle, everyday demands, and personal journeys. The live performance serves as a massive draw for showgoers, transforming the traditional automotive floor into an immersive cultural experience that bridges the gap between local mobility solutions and contemporary pop culture.

For the members of Ben&Ben, the partnership with the automotive giant is deeply rooted in personal history rather than simple commercial alignment. The band shared that Toyota vehicles have been an indispensable part of their journey since their earliest days in the music scene, recalling how they used to cram all nine members alongside their heavy musical equipment into a borrowed family vehicle just to travel to gigs. As the group expanded and their professional needs grew over nine years of relentless touring, that single car evolved into a fleet of two dedicated vans, establishing a long-standing reliance on the brand's dependability to transport their melodies safely across the archipelago.

By creating an event where car enthusiasts and music fans can converge, Toyota Motor Philippines emphasizes its evolution from a traditional manufacturer into a lifestyle-oriented mobility company. The brand’s multi-faceted presence at PIMS 2026 looks to showcase a diverse vehicular lineup that caters to a wide array of Filipino drivers, running the gamut from efficient daily commuters to spacious family tourers capable of carrying full musical gear. Attendees looking to catch the live performance alongside the brand's latest vehicle offerings are encouraged to plan their visits to the World Trade Center ahead of the weekend rush.

E-tickets to the Philippine International Motor Show can be availed through their official ticket provider.