For many, the Great Wall is just a tourist destination; a relic of a bygone era in history. But in reality, it represents more than that: it's an enduring symbol of engineering and durability that has stood the test of time.

Perhaps that's why this wonder of the world was selected as the namesake for Great Wall Motor or GWM. 

This brand may be relatively new in the Philippines, but this privately owned company has been around for nearly 40 years, producing trucks that have indeed stood the test of time on the road. By 2009, GWM models spread across Europe and Australia before reaching the rest of the world, and has expanded to produce passenger vehicles and pickup trucks, and many more. 

By 2016, GWM expanded its research and development by creating centers in Yokohama, Japan, and Bangalore, India. As of 2023, GWM has sold more than a million vehicles per year for seven straight years, which speaks of the quality and diversity of its products and the value-for-money proposition it offers consumers.

In the Philippines the Luxuriant Automotive Group introduced the brand under the name GWM with Haval, Ora, and Tank, and they are looking to penetrate several segments in the automotive market with compelling models that have made their mark in China and other parts of the world. Let’s take a look at what they are offering.

The Haval Jolion is an entry-level subcompact crossover with two propulsion options - one has an internal combustion engine, while the other is a hybrid electric vehicle (HEV). It is an excellent choice for first-time buyers or motorists upgrading from a sedan because it comes fully loaded with updated features like LED lighting, a panoramic sunroof, intelligent safety features, and even Apple CarPlay/Android Auto.

If you are looking for a more premium SUV, a model with more amenities and creature comforts, the Haval H6 HEV is the one for you. The Supreme and Max variants are full hybrids offering premium features and advanced driver-assist systems without the heavy price tag, and no coding. 

Motorists who love the great outdoors will go crazy for the Tank 300. Built like its namesake, this robust 4x4 SUV is durable and reliable. It has a powerful engine, state-of-the-art off-road capability, a luxurious cabin, and high-tech connectivity, so you can go off the beaten path without giving up on the modern trappings of life.

Do you need a handsome work truck? You have a plethora of choices with the Cannon. Even if you get the entry-level Pilot variant, you are not missing out because it has a nine-inch infotainment touchscreen with Apple CarPlay/Android Auto/Bluetooth. Additionally, it has the same engine as the top-of-the-line SLux with 161 PS and 400 Nm of torque. Talk about value for money!

Here is one loud meow for the environmentally-conscious crowd (or just buyers tired of paying for fuel through the nose). You are looking at the Ora 03, otherwise known as Good Cat. This purr-fect five-door hatchback is an all-electric vehicle, which means it has zero emissions. It has a cute retro body and a no-fuss cabin that will make the transition from conventional cars to battery-electric vehicles easy and fun.

Each of these models has you in mind. Whether you need a basic crossover, a more luxurious SUV, an off-road master, a commercial (or lifestyle truck), or an electric vehicle, GWM Philippines has an automobile just for you.

Now you have met the family, get to know each vehicle to see which model fits your lifestyle, needs, and budget. Visit or call the GWM dealership nearest you to book an appointment. Do not be a stranger; come over and say hello to GWM Philippines. We would love to hear from you.