BAIC Pickup truck is the rebadged Foton Tunland V9

BAIC Pickup truck is the rebadged Foton Tunland V9
BAIC rebadges the Foton Tunland V9 for its own full-size pickup truck
When it comes to full-size pickup trucks, Foton immediately comes to mind with the Tunland V7 and V9. With their imposing size, 2.0L turbo-diesel engines that benefit from a 48V mild-hybrid system, and ability to carry both passengers & heavy cargo with ease, the Tunland V7 and V9 are best suited to those who want a large pickup that's also comfortable, packed with features, and can hold additional equipment.

Well, BAIC also wants a pickup truck of its own, and they have released their own version of the Tunland called the BAIC Pickup. Also called the BAIC Mars, this full-size pickup truck is essentially a rebadged version of the Foton Tunland V9.
But why Foton, some of you may ask? That's because BAIC is the parent company of Foton. Yes, you read that right, Foton is part of the BAIC Group, which also includes Arcfox and Stelato. Moreover, BAIC has joint ventures with foreign automakers: Beijing Hyundai, Beijing Benz, and Fujian Benz (light commercial vehicle manufacturing).

Back to the pickup truck, the Mars pickup truck features BAIC branding all around, including a huge decal on the side to remind everyone it's from BAIC. But those who are familiar with the Tunland V9 can spot the telltale signs that it's from Foton. From the distinct LED headlights to the black honeycomb grille, as well as the prominent hood and the stylish LED taillights, it's quite clear it's the Foton Tunland V9.
BAIC, however, dressed it up with plenty of extra features to highlight its capability as a utility vehicle. It gets aftermarket alloy wheels wrapped in all-terrain tires, flared wheel arches with body cladding, side steps for easier ingress/egress, a rear bumper with integrated side steps, a bed cover with rails to carry additional cargo, and a tailgate assist.

Despite being built for tough conditions, the BAIC Pickup retains the SUV-like cabin and creature comforts. It comes with a fully digital instrument panel, a 14.6-inch touchscreen infotainment system, full leather upholstery, a leather-wrapped steering wheel, power-adjustable front seats, and a high-tech center console complete with various buttons and switches.
Powertrain specifications of the BAIC Pickup were not revealed. However, it most likely gets the same 2.0L Aucan turbo-diesel engine that benefits from a 48V mild-hybrid system. It makes 160 PS with 450 Nm of torque and is paired to an 8-speed automatic transmission from ZF. For added comfort, the BAIC Pickup comes with a multi-link rear suspension, just like the Tunland V9 (the Tunland V7 uses leaf springs).

Size-wise, the BAIC Pickup measures 5541mm long, 2030mm wide, and 1905mm tall with a 3355mm wheelbase. It also has a generous ground clearance of 240mm, which means going off-road and crossing high waters in the Pickup will be a cinch.

With BAIC showing the workhorse at the 2026 Auto China, it signals the brand's intent to launch the full-size pickup truck to global markets. The only question now is, will BAIC Philippines offer it despite Foton Philippines already having it on sale since 2024?
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