Ford Philippines is kicking off the first Ford Island Conquest (FIC) of the year at Alabang Town Center in Alabang, Muntinlupa City, on February 20-22, 2026. Now in its 9th year, FIC provides the best opportunity to learn more about Ford’s current vehicle lineup as well as the chance to experience their features and capabilities in a test drive.

This year’s FIC takes on a refreshed look with a more open layout and bolder visuals. It also features an exciting merchandise partnership with 4x4 gear distributor and rig outfitter Overland Kings, bringing the brand closer to customers and enthusiasts alike.

The FIC in Alabang Town Center will feature Ford’s electrified lineup with the Territory Hybrid Titanium X and the Mustang Mach-E on display together with the Bronco, Everest Titanium+, and Ranger Wildtrak Special Edition. Customers can also get behind the wheel of the Territory Hybrid Titanium X, Territory Hybrid Trend, Ranger Wildtrak, Raptor 3.0L V6, Bronco, and Everest Titanium+ for a hands-on driving experience.

Aside from test drives, the Ford Island Conquest at Alabang Town Center will offer special deals. Included here is the Mustang Mach-E, which is available at 0% interest with a 50% down payment and a 60-month payment scheme through Ford’s banking partners, BPI and EastWest Bank. This is equivalent to around P500,000 in savings.

Additionally, customers who reserve during the 3-day event will get an outright cash discount of PHP 20,000 and will get to pick a prize in the Gashapon area, where they have the chance to enjoy as much as a PHP 100,000 cash discount, bringing total cash savings of up to PHP 120,000. New and exclusive gear from Overland Kings, free refreshments, and fun activities await those who will test drive and reserve their Ford vehicles.

“We are thrilled to kick off the 9th edition of the Ford Island Conquest here in Alabang and bring the Ford experience to life. We invite our customers to discover our latest innovations and share in the fun activities and unbeatable offers we have in store for this weekend,” said Pedro Simoes, president and Managing Director of Ford Philippines.

The Ford Island Conquest at Alabang Town Center is happening at the Activity Center and will be open from 11:00 AM to 9:00 PM on Friday, February 20, and 10:00 AM to 9:00 PM on Saturday and Sunday, February 21-22. Admission is free.