Just before the holidays last year, Hyundai Motor Philippines Inc (HMPH) held a special preview of the next-generation Santa Fe. Featuring a boxier, Defender-like look, the midsize SUV is set to be launched in the country in Q1 2024. It will also be available with two powertrain options; a 2.5-liter turbo making 281 PS with 421 Nm of torque and a 1.6-liter turbo hybrid with 230 PS and 350 Nm of pull.

Fast forward to 2024, HMPH unveiled a brand installation featuring the All-New Santa Fe at C1 Park Bonifacio High Street (BHS) Central located in Bonifacio Global City (BGC) last December 30, 2023. With it, Hyundai is letting customers get a sneak peek and join in the anticipation of the all-new Santa Fe's official launch.

The aforementioned space in BGC can be viewed until January 12, 2024, Friday. Present there is a unit in Terracotta Orange, one of six colors that will be made available to the market.

Though only a static display, visitors have the opportunity to share what they are looking forward to this new year using the hashtag #OpenForMoreIn2024. This takes inspiration from the rebirth of the All-New Santa Fe’s design identity to which the starting point was the opening of its wide tailgate.

With no exact date yet when the Santa Fe will be launched in Q1 2024, it's still anyone's guess what month Hyundai will hold the big reveal. However, those who wish to sign up for interest may visit the brand’s official website by clicking on this link.